‘New Day’ makes segment out of anchors walking to couch
Last week Stephen Colbert poked fun at Fox News’ “News Deck” and this week it’s Jon Stewart’s turn to make fun of a cable news net and this time it’s CNN’s turn in the Comedy Central target.
Stewart called out CNN for a segment on the ratings challenged “New Day” called “To the Couch.”
That segment, it turns out, is pretty much exactly what it sounds like — when the anchors get up from the anchor desk and walk over to the couch on the other side of the studio.
What’s essentially a scene change — something that takes place hundreds of times a day at TV stations across the country — is now featured prominently on a morning cable news show.
Oh, and it’s a way for CNN to squeeze in another commercial — the entire segment airs in a split screen that shows a commercial on one half and a smaller image of the happenings in the studio as the anchors get up and go, well, to the couch.
“What the hell just happened? They came back from commercials to a commercial covering what they could have done during the commercial,” said Stewart.
The “Sponsored Couch Walk,” as Stewart coined it, caused him to dole out some advice to CNN bosses: “Don’t make these people do this. They seem like nice people — well, mostly.”
To top it off, Stewart played a clip of anchor Chris Cuomo teasing a story about a woman who lost her legs — and then suggests he and his fellow anchors get up and walk over to the couch.
Yep, that happened.