Five News promo provocatively intros new presenter

When BBC presenter Natasha Kaplinsky moved over to Five News in 2010, the network promoted her with a series of promos that focused heavily on artful closeup shots of broadcasting equipment and natural sound.

The result is a promo that’s both dramatic and even provocative — and a bit over-the-top.

Another nice touch — the control panels shown in the spot all have the “5” button lit up.

Explore previous days’ over-the-top news promos below:

Day 5: WPXI-TV

Watch the full WPIX-TV news promo here

Day 4: Seven Brisbane

Watch the full Seven Brisbane news promo here

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Day 3: Russia-24

Watch the full Russia-24 news promo here

Day 2: Texas Thunder Truck

Watch the full Texas Thunder Truck promo here.

Day 1: Asianet News

Watch the full Asianet News promo here