Denver’s CW goes with state-inspired look for upgrade

Tribune’s KWGN-TV debuted a new logo and graphics package this week to coincide with the launch of an 11 p.m. newscast.

The logo ditches the former green palette and arcing design in favor of a Colorado-inspired look that features the colors of the state’s flag. The design also features depth through 3D and gradients, while the previous focused on a flat design style.

Old logo on the left, new on the right.

Old logo on the left, new on the right.

The show opens now feature simple animations of color swirls ending with the logo floating on a mountain top.

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Other in-show graphics have also been updated to match the look and feature glossy frames for text with the new colors.

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KWGN-TV’s previous look was designed by the station’s in-house art department, along with this look.

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