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Clickspring wins Gold BDA for CNN election set

Photo Courtesy: RAEFORD DWYER PHOTOGRAPHY
During the recent Promax|BDA awards, Clickspring Design was honored for its CNN Election set design.
CNN charged Clickspring with realizing two primary objectives for election coverage. First: to communicate unassailable editorial expertise. The headline “CNN = Politics” established an equation for all design and production related to the election season.
The secondary objective was to create a branded alignment between multiple events — twelve debates, five primaries and election night. Developing live events with audiences ranging from 200 to 2,000 in size, and addressing the realities of live video production — two very different lenses — needed careful synchronization.
Promax|BDA announces design winners
Promax|BDA has released its list of 2009 award winners.
Big winners include CNN and its CNN=Politics campaign, as well as the network’s election night set. The Daily Show also picked up an award for election set design.
In addition, NBC ArtWorks was selected for an award for its work at KNBC-TV in Los Angeles.
The complete list of winners:
‘Leading the Marketing & Design Economy’ theme for 2008 Promax BDA conference
Promax|BDA has set its 2009 conference for June 16-18, an event that will center around the theme “Leading the Marketing & Design Economy,” an appropriate title given the current struggles facing the industry.
Promax|BDA is the world’s largest television marketing conference attracting industry leaders and executives from top television networks, cable channels, local stations, station groups, distribution, syndication, media and creative agency, design and emerging media.
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