Posts Tagged ‘newsvine’

MSNBC adds social media toolbar to some stories

We noticed MSNBC.com has added a floating social media sharing toolbar to some story pages.

The toolbar provides one-click access to share content via Newsvine (an MSNBC-owned property), Facebook, Twitter and via e-mail.

MSNBC upgrades online video player

MSNBC has unveiled some upgrades and a new look to the embedding and sharing portions of its online video player.

The new tools allow users to embed video clips at different sizes and adds integrated Twitter, Facebook and Newsvine sharing tools. Users can also trim clips to custom lengths using sliders similar to those seen on Hulu.

The size options provide a good level of flexibility for bloggers and other online publishers who may require a certain size to fit their layouts.

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MSNBC.com partners with Newsvine for ‘Elkhart Project’

MSNBC.com is using Newsvine, which it acquired in 2007, to power a long-term blog-style feature on the Indiana town of Elkhart as it deals with the recession.

It’s an effective way to present an interesting approach to coverage. The site itself is closely tied to Newsvine, with the the global navigation of its parent site appearing along the top. The body area, however, looks more like the newer style of MSNBC.com blogs.

New banner ad touts MSNBC.com’s branded sites

MSNBC.com recently began running a rectangle ad on the site homepage that showcases the individually-branded sites of Countdown, Nightly News, Scoop, Today, NBC Sports and recently-acquired Newsvine.

The ad allows users to click arrow buttons on either side of the container to show the next site screen shot, which appears after a quick transition effect.

This is a creative way to promote sites, but also runs the risk of being tuned out since it’s in the same position as regular ads normally are.

This also marks one of the first times MSNBC has promoted Newsvine. MSNBC has been linking to conversations and topic pages on Newsvine for select stories, but this marks one of the most prominent cross promotions.