Big screens, big challenges
Sunday, March 9th, 2008
With on-set rear projection and other large screens becoming a definite trend, it’s important to fill these monitors with eye-catching, quality content.
To start off, creating a solid template for standup OTSs allows for quick and easy graphics that correspond with the news of the day. Art departments can also stretch their creativity with uniquely branded graphics and animation for special reports or franchise segments.
However, an element that many stations struggle with is filling rear projection screens placed behind the main anchor two-shot. While an RP screen in this area allows for instant changes for differentdayparts or even segments.
The most straightforward approach is to use a live or tape loop of the station’s hometown cityscape, though this isn’t always an option if another station in the market uses a skyline background.
With on-set rear projection and other large screens becoming a definite trend, it’s important to fill these monitors with eye-catching, quality content.
To start off, creating a solid template for standup OTSs allows for quick and easy graphics that correspond with the news of the day. Art departments can also stretch their creativity with uniquely branded graphics and animation for special reports or franchise segments.
However, an element that many stations struggle with is filling rear projection screens placed behind the main anchor two-shot. While an RP screen in this area allows for instant changes for differentdayparts or even segments.
The most straightforward approach is to use a live or tape loop of the station’s hometown cityscape, though this isn’t always an option if another station in the market uses a skyline background.
