KSTP-TV

Location:
Minneapolis/St. Paul, Minnesota
Affiliation:
ABC
Set Design by: Erector Sets, Inc.

Set that debuted in December 2014.

This set is characterized by large curves, textural stone, warm color tones and dynamic color changing back-lit graphics. The major request from KSTP was for their new set to be clean and simple – allowing the talent to be the storytellers without visual distractions. With this direction, Erector Sets, Inc. made sure to keep this set uncomplicated and tasteful.

The set is deceivingly simple with sweeping curves and large graphic elements. Behind the graphics are over 42,000 LED lights. In the anchor and interview areas the color changing lights are horizontally zoned and independently color controlled, which results in countless dramatic color combinations.