April 20, 2009

RTNDA noticeably smaller this year

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RTNDA had a noticeably smaller and less lively show floor this year.

New this year was a so-called “Networking Lounge,” a small collection of sofas and chairs with a plasma television, free popcorn and Wi-Fi Internet access.

The show floor was also rearranged, placing the exhibitor area closer to the Hilton casino and the RTNDA offices more in the area where the booths were in previous years.

Booth numbers and sizes were reduced as well, with almost an entire aisle filled with non-profit organization, at least one of which appeared to be a no-show Monday.

RTNDA has been facing tough challenges with the stalling economy and falling membership. Barbara Cochran, the organization’s president, has announced her retirement, leaving the group at somewhat of a crossroads as it pauses to determine how to proceed. The organization also announced it will cease publishing “Communciator” magazine this summer, moving it to an online-only format.

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