News Promos and Sports Promos

Discover the latest examples and strategies in promotional campaigns for news and sports. This category highlights creative efforts from local news stations’ creative services and marketing departments, showcasing how news promos and sports promos drive viewership, build brand loyalty and connect with audiences.

Versant promotes portfolio with ‘One Portfolio for Every American’ brand campaign

Versant has launched a social-first brand spot highlighting how its news, sports and entertainment properties fit into the daily routines of U.S. audiences. Titled “One... Read more

Anderson Cooper, Andy Cohen promote pre-July 4 special
MS NOW previews ‘Connect with Jacob Soboroff’ with first on-air promo
KXAN explores ‘everything’ it has to offer viewers in promo series
Telemundo FIFA World Cup promos encourage fans to gather, watch and celebrate together
ESPN, Disney and NFL unveil ‘The Year of the Super Bowl’ campaign