Market Research Reports & Industry Analysis

Access the latest broadcast and media market intelligence including market research reports, industry surveys and key data analysis. The data provides insights into trends, audience behavior and technology adoption in the broadcast and media industry. This category offers data-driven perspectives to inform business decisions and strategic planning.

Americans still watch the networks, but they no longer trust the same ones

American viewers have not abandoned the networks. They have just stopped agreeing on which ones to believe. That is the short version of YouGov's 2026... Read more

Roku leads U.S. streaming platforms as Fox acquisition draws attention

Television holds its ground as Canada’s main news source, even as the audience ages

Younger viewers favor lower streaming prices over fewer ads

Local news outperforms network brands’ trust levels as CBS, Fox register significant drops

Reuters Institute releases 2026 Digital News Report

Explore more coverage of Market Research Reports & Industry Analysis

Consumers confused over where to stream World Cup

Streaming subscribers increasingly opt for ad-supported plans

Analysis: Fragmentation built streaming’s growth and now tests its limits

Video consumption and entertainment spending increased in 2025

FAST adoption in Europe rises as viewers seek alternatives to subscription services

Longer waits between streaming seasons raise churn concerns for platforms

Sports now accounts for 5% of top SVOD catalogs

Sports rights holders gaining leverage ahead of next media cycle, survey reports

1 2 3 … 37 Next »