Gannett stations all using custom URL shorteners

Gannett’s TV stations are now all using vanity URL shorteners.

We previously reported that Gannett’s WXIA-TV and Allbritton’s WJLA-TV were using custom URL shorteners.

Most of Gannett’s shortening services use the format of placing the subdomain “on” under the station’s main domain, which is usually its call signs, though there are some exceptions.

NewscastStudio previously covered some other TV news URL shorteners and featured a column with ideas on how to select one for your station.

Here’s the list:

• WBIR-TV (Knoxville, Tenn.): on.wbir.com
• WXIA-TV (Atlanta): on.11alive.com
• WUSA-TV (Washington, D.C.): on.wusa9.com
• KPNX-TV (Phoenix): on.azcentral.com
• WTSP-TV (Tampa, Fla.): on.wtsp.com
• KARE-TV (Minneapolis): kare11.tv
• KUSA-TV (Denver): on.9news.com
• WKYC-TV (Cleveland): on.wkyc.com
• KXTV-TV (Sacramento, Calif.): on.news10.net
• KSDK-TV (St. Louis): on.ksdk.com
• WZZM-TV (Grand Rapids, Mich.): on.wzzm.com (subdomain is active, but station uses dlvr.it on social media)
• WFMY-TV (Greensboro, N.C.): on.wfmy.com
• WJXX-TV (Jacksonville, Fla.): fcnews.tv
• WGRZ-TV (Buffalo, N.Y.): on.wgrz.com
• KTHV-TV (Little Rock, Ark.): on.kthv.com
• WLTX-TV (Columbia, S.C.): on.wltx.com
• WMAZ-TV (Macon, Ga.): on.wmaz.com
• WCSH-TV (Portland, Maine): on.wcsh6.com
• WLBZ-TV (Bangor, Maine): on.wlbz2.com