promos

Birmingham station launches ‘LLL’ branding with image campaign

Alabama station promotes weather brand with ‘story’-driven spot

Networks build anticipation for 2022 election night

Charlotte station drives home the ‘point’ in weather promo

S.C. station promotes late news with dramatic promo

Charlotte station breaks down its approach to each evening newscast to serve audience better

Atlanta News First uses retired rival anchor to promote its launch

Charlotte station explains its ‘connects the dots’ approach to coverage

WFLA places its logo throughout the region in image campaign

Austin station uses stylized words, visuals to describe its city, evening team