‘CBS Evening News’ gets new look to go with new music

In addition to debuting a new (if not familiar) new theme song, the “CBS Evening News” has a new look as well.

The show’s new graphics package retains the same base background of the extruded world map as well as the condensed typography that was debuted a bit over a year ago.

The map, however, is no longer gold, but rather rendered in whites and grays, which are joined by dark red and blue.

CBS Evening News Graphics Teases

An ongoing theme of the new design is squares, which are mainly used to house imagery taken from stories during the show’s teases and behind-the-scenes images of anchor Scott Pelley and the show’s control room.

CBS Evening News Control Room

These various images and logo are typically framed by thick black designs inspired by film negatives with an additional, thinner, white border.

CBS Evening News Graphics Lower Third

The show retained the previous lower third and OTS, which debuted last March.

CBS Evening News OTS

Overall, the changes are meant to emphasize the broadcast’s enterprise and investigative reporting focus.

The broadcast has also switched to using “Expand Your World” as its tagline. CBS News, as well as a few of the network’s O&O stations, use the slogan “Original Reporting.

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