Broadcasting on PBS since 1979, “Nightly Business Report” debuted a new host, new modern look and virtual studio for the new year.
The new look, using yellows and blues with high tech flying parts is a vast change from the previous package. The new show has a sleek look that is very different for a PBS show.Before:
After:
The new graphics and open are very polished and work well for the show. The new logo is interestingly designed and works for this business show.
New Virtual Studio:
Instead of completing a ‘hard set,’ the show opted for a virtual studio. This is also an interesting choice by PBS. This choice could be motivated by costs, changes in technology and turn around time. The new studio works for the show, but a desk would have been nice…
It is unclear at this time who is providing the real-time 3D technology.
View more screen caps of the graphics and set here.
The use of virtual sets always fascinated me. Some of them look so life like but now they can easily be identified.
Could one feasibly put a piece of furniture such as a chair for the anchor to sit and not effect the chroma system? Also what are the odds of a catastrophic computer failure right before or during a live broadcast?
Yes, you can add real furniture. FSN and Global in Canada does this.
Many of these systems have multiple backups and fail safes. This article on Brainstorm talk more about virtual sets and how they work: http://www.newscaststudio.com/blog/2009/04/08/behind-the-storm-getting-to-know-brainstorm/