AccuWeather to demo latest updates to StormDirector+ at NAB

During the upcoming 2017 NAB Show in Las Vegas, AccuWeather will showcase the latest updates and innovations to StormDirector+, the company’s interactive weather solution for local broadcasters.

The technology, which will be demoed in booth #SL6816, includes:

  • Fast, easy-to-use, and unique template-driven scenes and weather presentation tools, providing the cornerstone for the most interactive weather presentations from every day coverage to severe breaking weather.
  • Hyper-realistic 3D views of the forecast exclusively available from AccuWeather, integrating high-resolution mapping and buildings, detailed weather conditions, interactive touchscreen controls, and more to deliver the most impactful, modern weather presentations that appeal to digitally-savvy viewers.
  • Additional critical functionality and precise weather datasets including high-resolution GOES-R satellite, single site radar reflectivity, and velocity data to identify and pinpoint severe weather in advance of the storm.
  • Expanded, diverse presentation formats based on rapidly-changing weather conditions to keep content current, fresh, and engaging for viewers.
  • Real-time social media integration to engage viewers in two-way conversations by featuring social media updates as severe weather strikes, turning the audience into “storm spotters” on the air to drive engagement.
  • Time lapse creation, integrating a station’s live web cameras and creating turnkey, high quality animations over time to dynamically show how weather has progressed throughout the day.
  • One-stop integration into StoryTeller® Interactive Touchscreen Solution by AccuWeather, seamlessly incorporating StormDirector+ local weather information and updates into the only complete, interactive touchscreen solution for the entire presentation including news, sports, traffic, social media, crime, live audience polling, user-generated content (UGC), election results, customizable mapping, and more.

In a release, AccuWeather notes other announcements will be made at the show regarding StormDirector+.

The weather system debuted at the 2016 NAB Show, providing local stations a new option for weather graphics and weather data.