E! added augmented touches to Oscars coverage

E! Live from the Red Carpet” dipped its toe into the augmented reality pool for the Oscars — with 3D elements “floating” above a Hollywood hotel pool. 

The network had a two-camera setup at The Hollywood Roosevelt, which lies a block or so southeast of the Dolby Theatre and has a small, rectangular outdoor swimming pool marketed under the name Tropicana Pool Cafe. 

CGLA Studios and Full Mental Jacket partnered with E! to provide a variety of possibilities for augmented reality — though most of the shots using during coverage was used to showcase “floating” photos of celebrity fashion over the pool. 

One of the camera positions at the pool was a PTZ setup using MoSys Vinten 70 Kit and a crane position using MoSys external CamMate kit for tracking. This was backed with Ross Video’s XPression to power the AR graphics.

FMJ designed and operated the AR graphics with virtual production support provided by Paul Lacombe from Unreel Pictures.

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