Telemundo using its own version of ‘The Vote’ branding

Telemundo, the NBCUniversal owned Spanish-language network, has announced its coverage plans for the 2018 midterm elections, and is airing a promo that features its own version of NBC’s “The Vote” branding. 

NBC and MSNBC announced plans earlier this year to drop its “Decision” election coverage branding in favor of “The Vote: America’s Future.”

Telemundo, meanwhile, is using a matching logo and the banner “El Voto, Nuestro Futuro Latino,” which translates to “The Vote, Our Latino Future,” thus personalizing the tagline for its audience. 

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