NBCU Local announces ‘Our 250’ celebration of America’s independence

NBCUniversal Local’s NBC– and Telemundo-owned stations are launching “Our 250,” a multiplatform commemoration of the 250th anniversary of the United States’ independence.

The campaign, which will also be known as “Neutros 250” on its Spanish-language platforms, is framed as a 100-day countdown celebration ending July 4, 2026.

“Our country’s 250th anniversary is a significant milestone for all Americans, and a meaningful opportunity to bring us together to share our pride as citizens, recognize our nation’s achievements, and honor our rich history,” said Valari Staab, chair of NBCU Local, in a statement.

“Our 250” efforts will include news coverage, specials, features and vignettes covering semiquincentennial storylines across NBC- and Telemundo-owned stations’ broadcast, streaming and digital platforms.

Content will center around showcasing America’s history, traditions, people and places as well as spotlighting events marking America’s big birthday. 

Stations are also supporting 250 events in their respective communities. 

As part of “Our 250,” NBCU Local is serving as an official media partner of Sail4th 250, the non-partisan, non-profit host of international goodwill events and civic celebrations in the Port of New York and New Jersey from July 3 to 8, 2026.

The partnership includes multiplatform coverage in both English and Spanish of the Sail4th 250 marquee Fourth of July events that will gather ships and aircraft from 46 countries in New York Harbor.

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NBCU will offer live coverage of the Sail4th 250 International Parade of Sail, which is expected to included 26 Class A tall ships and a fleet of Class B vessels. Also participating are 52 allied and U.S. naval vessels participating in the International Naval Review and the International Aerial Review’s 100-plus U.S. and allied aircraft, led by the U.S. Navy’s Blue Angels.

Coverage will begin as tall ships form a line near Sandy Hook, N.J., starting at 7 a.m. Eastern, and will continue as the first ships enter New York Harbor, sail past the Statue of Liberty, and up the Hudson River to the George Washington Bridge.

NBC- and Telemundo-owned stations are also taking part in other local celebrations across the country, including Philadelphia’s “Welcome America,” the city’s premier Fourth of July festival featuring musical acts and fireworks – which will be presented exclusively on WCAU. The company’s New England properties are also planning coverage of the Battle of Gloucester Reenactment, slated for June 20 and 21, 2026.