L.A. Rams returning to CBS’s Los Angeles station

CBS LA and the Los Angeles Rams have signed a new multi-year rights deal.

“With nearly 90 hours of news and sports programming every week, CBS LA is uniquely positioned to deliver more Rams coverage than any other media outlet in the market,” said Tim Wieland, regional president and general manager of CBS LA and CBS Colorado, in a statement. “This partnership is about serving fans, celebrating Los Angeles and extending our shared commitment to the community. We’re proud to once again be the Home of the Rams.”

Under the agreement, CBS LA and KCBS will gain exclusive local broadcasts of Rams preseason games. The deal also includes the creation of a coaches show that will feature Rams head coach Sean McVay alongside other exclusive multiplatform content.

The station and team are also planning “a joint year‑round collaboration focused on community initiatives serving Southern California.” Specific details were not announced. 

KCBS’s relationship with the Rams dates back to 2016, when the team moved to Los Angeles from St. Louis, Missouri. 

“We are thrilled to once again team up with CBS LA to bring fans closer to Rams football through our preseason games and exclusive content year-round,” said Los Angeles Rams president Kevin Demoff. “This partnership will enable us to deepen our connection with Angelenos through CBS’ dynamic programming as well as shared efforts that will make an impact on the community we all call home.”

Terms of the deal were not announced. 

Advertisement