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Posts Tagged ‘nbc’



WeatherPlus.com redesigns

Wednesday, July 23rd, 2008

Courtesy of the Online Design Digest blog, NBC has rolled out a new look for WeatherPlus.com. The new design features a light blue background with individual content modules topped by dark blue headers.

Internal content has also been better organized and now features some nifty dynamic effects.

The site’s navigation now features drop-down menus that have dashed outlines that make them look oddly like coupons.

It will be interesting to see how this new direction for WeatherPlus.com plays into NBC Universal’s planned acquisition of the Weather Channel, which includes the hot domain Weather.com.

KNBC-TV finally goes HD

Thursday, July 17th, 2008

After months of planning, testing, updating and tweaking, KNBC-TV is now broadcasting in High Definition. Continue reading for our take and more pictures.

‘Nightly’ maps out story for viewers

Wednesday, July 2nd, 2008

Last night’s edition of “NBC Nightly News” saw a new use for the studio’s giant rear projection screen.

Anchor Brian Williams and correspondent Richard Engel were standing in front of the screen with a map of the Middle East on it. During the report, Engel and Williams pointed to various locations, with Engel holding a red-tipped pointer to reinforce his points (images after the jump).

Overall, it was an effective use of the screen, though the projected image did seem a bit washed out and Williams and Engel casted some distracting shadows on the screen — both common issues with using rear projection screens in this way.

One does wonder, however, why the virtual studio used for election coverage wasn’t used to create a 3D map for Williams and Engel to walk around.

Behind ‘Dateline’

Friday, June 27th, 2008

dateline.jpg

We’re not sure when it was introduced, but Dateline NBC seems to be using a new background. We use the word “background” because the show switched from using its massive set in Rockefeller Plaza’s Studio 3B to using simple backgrounds. Previously, a duratran with real monitors mounted in front was used.

The new background consists of rather cheap looking faux windows with nighttime cityscape behind.

NBC looking to bring O&O sites in-house?

Friday, June 13th, 2008

Some recent hires at NBCU seem to be signaling a change in the network’s Internet strategy, including the possibility of brining O&O station Web sites in-house, according to Silicon Alley.

These rumblings come on talk earlier this year that NBC, along with several other owner groups, have been requesting more flexibility and features in the content management system provided by Internet Broadcasting.

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