How the networks are branding their eclipse coverage

By Michael P. Hill • August 21, 2017

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NBC News

NBC News is also using generous letter spacing in its branding, which uses the name “Total Eclipse 2017.” Under the main title are two lines that meet at the middle, where the year “2017” interrupts the line. Above the lockup, meanwhile, are icons of the moon in various phases of being eclipsed.

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How the networks are branding their eclipse coverage

Weekly insights on the technology, production and business decisions shaping media and broadcast. Free to access. Independent coverage. Unsubscribe anytime.

NBC News

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