Newsy launches ‘The Daily Ahead’ with simple, straightforward look

By NewscastStudio June 8, 2018

Subscribe to NewscastStudio for the latest news, project case studies and product announcements in broadcast technology, creative design and engineering delivered to your inbox.

The show locations are used by a seemingly random string of on air talent — but have slightly distinct looks, where the “y” logo in the corner appears more teal and the grays are a bit warmer, while the newsroom set skews more to blue and violet. 

The show’s graphics are key simple — mostly blocks of white and blue, with Newsy staffers getting a special look that includes their social media handle, while interviewees get a two tier look.

Story segments, including both packages and VOs, use occasional blue bars to showcase facts and other key points, while a matching looking is found in the show’s fullscreen graphics.

In many cases, colorized imagery and thick boxes, similar to the look found in the show’s logotype, are used. 

Advertisement

Subscribe to NewscastStudio for the latest news, project case studies and product announcements in broadcast technology, creative design and engineering delivered to your inbox.