Floating feathers abound at NBC’s CES set

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NBC is using an interesting set for its cross-network coverage of the Consumer Electronics Show in Las Vegas.

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This photo, from TVNewser, shows a screen grab of the set, which uses the show floor as a background. What make its unique is the multiple plexi panels in front of it with frosted peacock feathers and NBC Universal logos. The feathers are a creative take on the NBC logo and add a bit of informality and fun to what’s typically a pretty consumer-oriented show. It’s also a great way to get branding into the background while still allowing the bustling background to show through.

TVNewser also has a video clip that shows more of the set:

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Cable News, Set Design