Birmingham station upgrades look with gentle waving patterns
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Sinclair’s Birmingham affiliate, ABC 33/40, debuted a new set design in Studio A on Monday.
The set, from Park Place Studio, mixes backlit color changing LED panels with graphics that include gentle waving patterns, creating a unique background on-air for the main anchor desk.
The anchor desk includes four curved rings of metal, wood and backlit paneling, placed in front of a large monitor.
Pam Huff, anchor at WBMA-TV
The set includes an anchor desk, weather center, multiple standup locations and standing desk.
The various furniture elements feature a curved shape, mirroring the waves in the graphic panels and matching the stations Sinclair-standard graphics package.
The set includes a standing desk, located to the right of the main anchor desk, which will primarily be used for earlier newscasts and interviews. Behind the secondary desk is a skyline graphic, which can also change color.
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tags
ABC, ABC 33/40, Alabama, Birmingham, pam huff, Park Place Studio, park warne, Sinclair Broadcast Group, sinclair broadcast group, WBMA
categories
Broadcast Design, Featured, Local News, News Set Design, Set Design, TV News Set Design