ABC’s Michelle Obama special uses text-heavy name
ABC took its normal word-heavy route in the title and graphics of its “20/20” special featuring Robin Roberts‘ interview with former First Lady Michelle Obama.
The network used the title “A First Lady’s Journey: Becoming Michelle Obama” and created a logotype that used varying letter sizes and spacing to “square off” the text — with the exception of “with Robin Roberts” under it, which was indented on both sides.
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20/20, ABC, ABC News, Michelle Obama, Robin Roberts
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