Networks put on big ‘shows of shows’ for upfronts
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CBS
The Tiffany network, meanwhile, set up shop at Carnegie Hall.
CBS brought in large video panels as well, but created an arched installation reminiscent of the network’s eye logo.
The archway included an opening in the center of the stage for talent entrances, which was also backed by another video wall.
During most segments of the presentation, sparkling effects were added around the edge of the entrance arch, while the shapes found in the graphics themselves often echoed the curves in the CBS logo.
CBS’s upfront was also closely watched for two reasons — it was the network’s first without ousted CEO Leslie Moonves and also served as a sort of formal debutante ball of the news division’s sweeping talent changes on both its morning and evening newscasts.
CBS bosses on first upfront without Les Moonves: ‘It’s different’ https://t.co/Vc6NYFtmUV #TVNews #BroadcastNews
— TVNewsMix (@TVNewsMix) May 15, 2019
New ‘CBS This Morning’ co-hosts tell Stephen Colbert: ‘It’s a new chapter’ https://t.co/R6tc4fDJSB #TVNews #BroadcastNews
— TVNewsMix (@TVNewsMix) May 15, 2019
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tags
ABC, ABC News, CBS, CBS Evening News, CBS News, CBS This Morning, Disney, ESPN, Freeform, FX Networks, National Geographic, production design, Upfronts
categories
Branding, Broadcast Design, Broadcast Industry News, Heroes, Networks