Baltimore graphic predicts 775 degree day

By NewscastStudio June 21, 2012

Weekly insights on the technology, production and business decisions shaping media and broadcast. No paywall. Independent coverage. Unsubscribe anytime.

Hopefully WMAR-TV in Baltimore doesn’t have too much behind its “2 degree guarantee.”

Meteorologist Mike Masco was presenting his forecast Tuesday when this forecast graphic appeared on screen.

Masco corrected the graphic by indicating the temperature was actually predicted in the 70s.

Fortunately for the station, the “2 degree guarantee” gimmick appears to only apply if the forecast team gets things right — if they do, a viewer can win a station umbrella.

HT TVSpy.

Advertisement