WorldNow Launches Mobile CMS

WorldNow, one of the leading content management systems for television station Web sites, has announced at new mobile offering.

Incorporated in the new publishing system are a range of features that include the ability to generate customizable interactive forms to build consumer databases, collect and utilize user generated content, and push breaking news immediately out to mobile consumers. WorldNow says the CMS allows for greater consumer engagement and “strong opportunities to monetize the mobile audience,” reports Broadcasting & Cable.