Weather Channel tunes out ‘elevator music’
The Atlanta Journal-Constitution is reporting the Weather Channel has opted to stop playing smooth jazz-type music during local forecast segments.
The music, which was apparently popular enough to warrant a CD release of a sampling of the tunes, will replaced with soft rock.
“I think we’ve been doing an injustice to our viewers playing, for the lack of a better word, elevator music on the segments for all these years,” Geoffrey Darby, the cable network’s new executive vice president of programming, told the AJC.
The Idolator blog, meanwhile, has list, complete with sample tracks, of the June 2009 lineup.
Darby also mentioned the new tunes won’t be thematically intrusive. So don’t expect the Doors’ “Riders on the Storm” with the next tornado alert, says the AJC.