Viewer interacts with newscast using giant zucchini
Subscribe to NewscastStudio for the latest news, project case studies and product announcements in broadcast technology, creative design and engineering delivered to your inbox.
Now there’s a headline we never thought we’d write. As reported earlier, KOMU-TV in Columbia, Mo., debuted a new, interactive “hybrid” newscast.
During the show, anchor Sarah Hill mentioned that “interactive” doesn’t necessarily mean high-tech and said viewers could even write their comments on a napkin and send it in to the station.
Although that comment may have been somewhat tongue-in-cheek, one viewer took it a step farther by bringing a giant zucchini to the station with a note attached promoting a local event.
Hill read the note on air and showed off the giant veggie in the newscast’s closing segment.
Subscribe to NewscastStudio for the latest news, project case studies and product announcements in broadcast technology, creative design and engineering delivered to your inbox.
tags
columbia missouri, KOMU
categories
Local News, Online and Digital Production