San Francisco station broadcasts from new location

KRON-TV began broadcasting from its new location on Monday, sharing a building with competing station KGO-TV at the ABC Broadcast Center.

The renovated space at 900 Front Street is just blocks from the San Francisco Bay and includes a new newsroom, control room and studio.

While far from its glory days of an Emmy Award winning two story newsplex, the stations new set features a modern look with views of San Francisco. Designed by FX Design Group, the set includes large graphic panels, backlit columns and vacuum extruded texture walls.

Along with the main anchor desk, two smaller desks are present with large monitors behind.

“[My daughter said] I can’t wait to see you stand up so viewers see you’re not a short fat man,” joked sports anchor Gary Radnich about the new set change.

Graphically, the same package that debuted in 2012 is in use with Michael Boyd’s “KRON Instant Classics” music package.

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