Orlando stations mark Pulse shooting anniversary
Orlando stations are marking the one year anniversary of the Pulse Nightclub shooting with extended coverage of the memorials as well as rainbow-themed branding.
That pattern is also found in the extra tier the station uses during Pulse coverage.
Another graphical element the station is using is a silhouette-style cityscape of the Orlando skyline.
Matching graphics are also being fed to the station’s video walls behind the anchor desk.
Although WFTV didn’t opt to add a ribbon to its bug, the station is inserting a bar at the bottom of the screen that features a matching logo.
WKMG has also added a gold ribbon to its bug along with a rainbow one in the left side of the lower third.