Exploring broadcast design trends from the PyeongChang Olympics

Broadcast design at the 2018 Winter Olympics coverage saw a wide mix of trends — ranging from augmented reality, geometric shapes, typographic and illustrative focused designs along with remote and smaller but flexible spaces and references to ice, snow and the natural landscape and culture of South Korea.

The true variety and creativity in all of these areas of the broadcast design used for the three weeks of Olympics coverage is remarkable — so here’s a quick look at some of the trends and most creative interpretations of them.

[picbox id=”63724″ caption=”One of Al Jazeera augmented reality explainer videos used during the Winter Olympics in PyeongChang, South Korea.”]

[picbox id=”63468″ caption=”Finland’s YLE uses augmented reality to ‘teleport’ guests in to its studios during its coverage of the Olympics.”]

[picbox id=”63238″ caption=”The CBC blended the textures of its set walls with carefully crafted augmented reality graphics.”]