3News shifts set, graphics to red after rebranding as Virgin Media News

Three years after purchasing TV3 Group, Virgin Media has rebranded 3News under the iconic brand and color of its namesake brand.

Virgin Media is owned by British based Liberty Global and was originally part of Richard Branson’s Virgin Group, but no longer has connections to it other than using the Virgin name, logo and trade dress under a licensing agreement. 

The new venture consists of three channels: TV3, now Virgin Media One, Virgin Media Two (formerly 3e) and Virgin Media Three (formerly be3), as well as the newly rebranded “Virgin Media News.”