NBC blends snowflakes, dramatic lighting effects for Rockefeller Center Christmas special
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NBC’s graphics for the Rockefeller Center Christmas tree lighting used a festive snowflake motif and dramatic lighting design to create a festive look.
The 2018 “Christmas in Rockefeller Center” special, which aired Wednesday, Nov. 28, 2018, and was packed with musical and dance performances, also incorporated metallic rotating snowflakes in its graphics — including behind the script logotype.
The show’s open also showcased performer names in a red diamond in a look and style very much in line with the network’s Macy’s Thanksgiving Day Parade coverage.
Like the parade, “Today” anchors Savannah Guthrie, Hoda Kotb and Al Roker hosted the tree lighting special — with Craig Melvin, who was recently appointed as a de facto fourth co-host, joining.
Although Studio 1A wasn’t used during the coverage, its giant LED video wall facade could be seen in many shots with matching graphics. Large video screens perched on the setbacks of the 30 Rock tower also showcased matching graphics and live feeds of the programming for the crowd gathered in the plaza.
The snowflake motif, meanwhile, was incorporated onto giant projects on the sides of neighboring buildings, as part of a dramatic and complex lighting design setup that included special effects during the countdown to the tree lighting and immediately after.
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tags
Al Roker, Christmas in Rockefeller Center, Craig Melvin, hoda kotb, Macy's Thanksgiving Day Parade, NBC, rockefeller center, savannah guthrie, Today
categories
Broadcast Design, Broadcast Industry News, Heroes, Lighting and Lighting Design, Networks