Surprise Roger Stone arrest throws a monkey wrench into morning shows’ lineups
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The surprise predawn arrest of former Donald Trump confidant Roger Stone took networks by surprise Friday morning.
Despite CNN having exclusive video of the arrest taking place, MSNBC managed to beat them to air with the news by just moments, according to the networks’ own time bugs.
CNN, like Fox and MSNBC, start their flagship morning newscasts an hour before the big three broadcast networks, so all three cable channels were on the air when the news broke.
MSNBC “Morning Joe” anchor Willie Geist, who was anchoring the show solo Friday, Jan. 25, 2019, interrupted a segment about the government shutdown at 6:20 a.m. eastern before pitching to Julia Ainsley, who was in Washington and literally reading notes off her smart phone on air.
CNN interrupted an interview about Michael Cohen at 6:22 a.m. with an announcer-less breaking news stinger for “major breaking news in the Mueller investigation” and was joined by Sara Murray on the phone.
This is what Fox's Chyron said as other cable nets were breaking Roger Stone story… pic.twitter.com/o4CWQSA3zG
— TVNewsMix (@TVNewsMix) January 25, 2019
Fox was last. The news broke while the network was in the middle of an interview on “the media’s attack on Christians” (as its banner read) and the value of Christian education.
After wrapping the interview, co-host Ed Henry, who was filling in for Brian Kilmeade, who is in Texas for the network’s so-called “Breakfasts with Friends,” announced “we have this bulletin out of Washington…” as the Fox Alert stinger played.
He then promised “the breaking details from Fox, next,” before Ainsley Earhardt tossed to Kilmeade in San Antonio, Texas, who walked around the dining room of a restaurant teasing his “Breakfast with Friends” segment.
Overall, the “Breakfast” tease lasted longer than Henry’s initial report on Stone.
The network then went to commercial break, returning at 6:33 with another alert stinger and some additional ad-libbed details. At 6:35, the network tossed to Kilmeade for a brief discussion on Stone before, at 6:37, dumping out of Stone coverage in favor of interviewing people in the diner under the banner “Breakfast at the Border.”
Parrotting Trump, '#FoxAndFriends' bills a segment from #SanAntonio as 'Breakfast on the Border' even though it's a 160 mile drive from the city to the Mexican border. pic.twitter.com/BqXkRJWVE2
— TVNewsMix (@TVNewsMix) January 25, 2019
On the network morning newscasts, meanwhile, producers had about 30 minutes head’s up before hitting the air at 7 a.m. eastern, and the story lead “Today,” “Good Morning America” and “CBS This Morning” though all three were light on graphics given the limited prep time.
As the morning marched on, networks were able to deploy their graphics teams to start creating more topical graphics for the story.
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ABC, ABC News, CBS News, CNN, fox and friends, Fox News, Good Morning America, morning joe, MSNBC, NBC, NBC News, new day, Today, Today Show
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Broadcast Design, Broadcast Industry News, Cable News, Heroes, Networks