Coverage you trust … well, sometimes

We don’t know about you, but we’re kind of digging the sound of this slogan: “Weather coverage you trust, sometimes.”

WJAR-TV, the NBC affiliate in Providence, R.I., debuted a new set Monday and in addition to some audio issues, two interesting lower thirds popped up during the debut newscast.

The first was during R.J. Heim’s forecast — when the lower tier of his lower third read “Weather coverage you trust, sometimes.”

We’re guessing someone had a little too much fun during rehearsals and didn’t realize the joke remained in the system.

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Then, to top things off, the station proudly proclaimed, in bold letters, that the newscast was “Copywrite 2016.” Hey, at least they got the year write … err, right.

The errors were first spotted and reported by New England One.

By the way, if you want to have some fun generating your own news branding slogans, try our generator.