Killer Tracks adds music library focused on unscripted television
Killer Tracks has added another label to its growing collection, this time focused on unscripted television.
Dubbed In Reality and featuring 10 albums at launch, the library includes cues specifically created for reality television genres spanning a wide array of styles, emotions and scenarios.
Ryan Perez-Daple, an EP at Killer Tracks, is supervising the catalog, having produced more than 300 of the company’s albums.
“Demand for music continues to grow from producers of shows across the reality TV spectrum,” said Perez-Daple. “Producers need a lot of music and they need it quickly, but they also want music that has a contemporary sound, is well-produced and fits the tone and character of their shows. We’re creating tracks that are fresh, original and versatile, and tailored to production use.”
Killer Track notes the library was as developed to help unscripted television producers meet their music needs with immediate access to high-quality, easily editable songs tailored to lifestyle, competition, true-crime, travel, documentary and other popular show formats. Musical styles include urban/hip-hop, feel-good rock, anthemic indie, promo/trailer, comedic beats and sensitive underscores. The label also offers tracks suitable for promos, trailers and other marketing media.
“We’re tapping into developing composers and producers, many of whom are working with major labels and whose sensibilities are in line with current trends in popular music,” Perez-Daple said.
For In Reality’s initial albums, Perez-Daple drew on Killer Tracks’ deep talent pool of established composers and emerging artists. Contributing artists include Charles “Chizzy” Stephens III, Alex “Juice” Hitchens, Aire Atlantica and Fred Kron, among many others whose resumes include work with chart-topping recording artists, as well as film, television and advertising projects.
In Reality plans to release an additional 20 albums this year.
Outside of the U.S., In Reality is available for licensing from Universal Production Music.