Television outperforms other ad channels for recall in new Comcast Advertising study
Comcast Advertising released findings from its 2026 “TV Makes Memories” report, which examined how television … Read More
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NAB Show Perspectives: How media consolidation affects the economics of the show
The major mega-mergers are dominating the landscape and may dampen this year’s NAB, as many … Read More
Why IP-based targeting is failing CTV campaigns
For years, IP addresses have served as a foundational signal for connected TV (CTV) targeting. … Read More
NAB Show Preview: Signal security in a distributed media world
The shift to IP-based and cloud-distributed media operations has made broadcast infrastructure more flexible. As … Read More
Roku expands Howdy streaming service to iOS and Android apps
Roku announced the launch of its Howdy subscription streaming service as a mobile app in … Read More
Judge blocks Trump order to cut funding for NPR and PBS
A federal judge permanently blocked an executive order by Donald Trump that sought to end … Read More
FCC clears Cox acquisition of WJAX in Jacksonville market
The Federal Communications Commission’s Media Bureau approved the transfer of the license for WJAX in … Read More
NAB Show Preview: After C-band and the rebuilding of broadcast distribution infrastructure
The broadcast industry is heading into the second major reallocation of C-band satellite spectrum in … Read More
Galsngear programming at NAB Show focuses on AI and evolving production workflows
#GALSNGEAR will hold a series of meetups, panel discussions, and networking events during the 2026 … Read More
NAB Show Preview: Broadcast-grade production comes to enterprise
Enterprise media teams have spent the better part of a decade working toward broadcast-grade production … Read More