Mixed Reality

Stories featuring Mixed Reality

Augmented Reality, Virtual Production and Virtual Sets, Industry Feed, NAB Show

Pixotope NAB 2024 virtual production showcase features immersive storytelling, new advertising opportunities
Augmented Reality, Virtual Production and Virtual Sets, Broadcast Industry News, Heroes

Carnival Cruise Line promotes private island with mixed reality segment ahead of NFL game
Augmented Reality, Virtual Production and Virtual Sets, Broadcast Design, Graphics

ESPN elevates NBA Finals with ‘shimmer,’ mixed reality opening
Augmented Reality, Virtual Production and Virtual Sets, Broadcast Design, Featured

If you build it, they will watch — right?
Augmented Reality, Virtual Production and Virtual Sets, Broadcast Design, Broadcast Industry News

Virginia station shows an AR Santa turning blue to explain wind chill
Advertising, Augmented Reality, Virtual Production and Virtual Sets, Broadcast Design

Gillette showcases stadium reno, razor with mixed reality segment during ‘MNF’
Augmented Reality, Virtual Production and Virtual Sets, Broadcast Design, Broadcast Industry News

MLB honors Jackie Robinson with mixed reality segment during All-Star Game
Augmented Reality, Virtual Production and Virtual Sets, Event Production, Featured

Column: 6 reasons to consider using virtual production
Augmented Reality, Virtual Production and Virtual Sets, Broadcast Design, Featured

Column: What is virtual production?
3D, Augmented Reality, Virtual Production and Virtual Sets, Heroes

Industry Insights: Where is augmented reality in broadcast headed?