After a wave of consolidation in the music industry, Stephen Arnold Music remains as one of the few independents, and they wear that like a badge of honor. For them, being independent allows a chance to work closer with news stations across the country, delivering a more refined and personal product. “Many of our clients […]
Stephen Arnold Music has launched its second fully-produced promo package and image campaign. Dubbed “Waking Up My Day,” the promo package includes a catchy beat full of vocal hooks, with visuals to match. “Morning is when audiences need their local TV stations the most,” said Chad Cook of Stephen Arnold Music. “People’s morning routines go hand-in-glove with […]
Created to commemorate Black History Month, “The Journey – 450 Years of the African-American Experience” was aired by over 100 stations across the country. Produced Mummy Cat Productions and Sam2, a joint venture between Stephen Arnold Music and Gordon Smith Creative, “Journey” scored ratings success in many markets. “The response to ‘Journey’ exceeded our expectations,” says Gordon […]
During Sunday’s “The Simpsons” on Fox, Springfield discovered their town anthem was not original to them. Former Mayor Hans Moleman purchased the beat from a traveling music salesman (too bad Lionel Hutz was retired from the show or he could have sold them the track just like the Monorail.). Using an upbeat tempo and interchangeable lyrics, the song […]
Custom music and sound design company, The Hit House has launched a new action music library, dubbed “OVER RE:ACTION.” The collection of bold, intensely dramatic cues includes 15 tracks. “We are thrilled to be introducing ‘OVER RE:ACTION’ into the market-place, because why settle just for a reaction, when you can get an ‘OVER RE:ACTION?” said […]
Warner/Chappell Production Music has launched a new collection of production music, dubbed the Artists Series, which will feature commercial recordings from well-known artists available for license. Peter Frampton’s “Hummingbird in a Box” will be the first offering. “We are thrilled to launch our new Artist Series collection with talented artist and good friend, Peter Frampton. ‘Hummingbird […]
Stephen Arnold Music enters 2015 after a busy year of high-profile projects and new business initiatives, such as SAM2. “The media and brand universe is evolving faster than ever,” said Stephen Arnold, president of Stephen Arnold Music. “Important developments in the way content is distributed and experienced are constantly presenting fresh challenges to creators. We’re providing an […]
Voting has opened in Stephen Arnold’s “Sound of Your Story” contest, which is recognizing local stations’ creative work. Voting runs from January 26 – February 5, with the winner receiving an autographed Les Paul Gibson guitar. Vote online here.
A talk with WC’s Randy Wachtler about recent changes at the company.
WLS-TV, the ABC O&O in Chicago launched a new 7 p.m. newscast on Weigel Broadcasting’s independent WCIU-TV this week and along with it came a heavy hitting new open. For the new open, ABC 7 is using a cut with a decidedly heavier beat. The same announcer is used, though the “Chicago’s Number 1 News” […]