TDN artfully blends set, augmented reality for World Cup
Subscribe to NewscastStudio's newsletter for the latest in broadcast design and engineering delivered to your inbox.
Televisa Deportes Networks, Televisa’s sports-only sister network for Mexico, is enhancing its relatively simple studio design with a heavy dose of augmented reality storytelling for its World Cup coverage.
The network is using its large, open set with two video walls and vertical panel array, with Russian themed set pieces installed.
This riser, which can be configured as a living room style setup or used for in-studio standups, can be surrounded by virtual cutouts of players, floating text, stats, brackets and even a giant mobile phone.