Norah O’Donnell appears in hard hitting promo ahead of ‘CBS Evening News’ debut

Norah O’Donnell’s debut as anchor of “CBS Evening News” is being promoted with a hard-hitting promo.
In the spot, which starts with a dramatically lit O’Donnell entering Studio 57, clips of some of her most prominent interviews are shown.
The female narrator says “If you want to find the truth” — as a shortened version of the statement appears on screen. The effect is used for other key lines for the rest of the spot.
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CBS, CBS Evening News, CBS News, news promos, Norah O'Donnell, promos, studio 57, TV Promos
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Branding, Broadcast Design, Broadcast Industry News, Featured, Network Newscast, News Promos and Sports Promos