How the networks are covering the Apollo 11 anniversary
July 16, 2019 marks the 50th anniversary of the liftoff of Apollo 11 — the mission that would eventually lead to the U.S. landing on the moon — and American networks marked the anniversary.
O’Donnell previewed coverage on Monday’s “Evening” and will anchor live from Kennedy Space Center in Florida Tuesday night.
CBS is also presenting a special report Tuesday evening, which O’Donnell will also anchor.
That special, entitled “Man on the Moon,” is being promoted with its own unique logotype and imagery featuring both astronaut Neil Armstrong and former CBS anchor Walter Cronkite.
CBS also broke into regular programming to carry a realtime rebroadcast of its 1969 coverage of the liftoff.
CBS is branding its coverage under the name “Apollo 11: Celebrating 50 Years” and the tagline “We took you there.”
A photo of an astronaut on the moon along with vertical accents and NASA-inspired font are used to complete the look.
“CBS This Morning” uses a dark branded top tier on its lower third insert graphics.
— CBS This Morning (@CBSThisMorning) July 16, 2019
Dokoupil also provided live coverage during “CBS This Morning.”