Esports Network announces deal to build AR, VR production facility
Esportz Network, a global esports news organizations, has signed an agreement with Pfinix to build an 18,000-square foot studio in Orange County, California, that will boast Zero Density augmented reality and virtual reality filming capabilities.
Located at 1645 N. Case Street will includes a 50-by-50-by-24-foot tall cyclorama wall for filming any kind of productions.
signing an agreement with Pfinix, LLC for an 18,000-square-foot studio in Orange County that will feature Zero Density AR/VR filming capabilities as a major commitment to develop dedicated programming and content and further establish Esportz Network as a leading esports media company.
The studio, which will be owned owned by Chris Tornow from Pfinix Creative Group, will also be installing the latest VR and AR filming and production equipment to deliver the latest in programming and analytical interaction.
Backed by more than 90 experienced, independent esports reporters, and a Reuters Global partner for esports reporting, is currently amongst the largest esports news networks.
Esportz Network produces live and pre-recorded content, streamed through the most popular esports online channels daily, including YouTube, Twitch, Mixer, Alexa and others.
The range of programming, featuring an impressive lineup of on-air talent, will include global esports event coverage, industry insiders’ top stories, talk shows with interviews of gamers, teams, creators, investors, industry executives,and reality shows.
“We continue moving forward with the development of Esportz Network as a global esports producer for some of the largest media properties seeking news, insight, analysis, and authentic content. As gaming and esports continue to grow in popularity, we see an insatiable appetite for the compelling content we will be producing,” Mark Thimmig, Esportz Entertainment Corp. chairman and CEO, said in a statement. “Esportz Network is a perfect partner for Fortune 100 and 500 companies seeking to engage with one of the most valuable market segments in the world, 18 to 34. We’ll be creating content that leading brands will be comfortable associating with and places them in the heart of the esports fan community.”
Thimmig also noted that Jeffrey Katzenberg’s and Meg Whitman’s new company, Quibi, is the future of news and entertainment programming as many young viewers are using their cell phones to watch their favorite content.
“Fewer young people have the patience or interest in 30 minutes to 1-hour programming loaded with commercials,” Thimmig added. “At Esportz Network, we are following the Quibi philosophy as we build programming content, designed for mobile, targeted specifically to the coveted 18-to-34 age group. Additionally, we will also be focusing on contributing content to some of the leading media properties that are interested in supplementing their own initiatives.”
With over 400 esports related companies within a 65-mile radius of Irvine, Thimmig said he recognized this unique and timely opportunity, which drove the creation of Esportz Network.
Looking ahead to the new year, Thimmig continued, “The Esportz Network is constantly expanding our relationships and entertaining new investment that will further our plans for esports news and entertainment content development along with the launch of our esports media training division. Esports Media Training for gamers, teams, and brands investing in esports is a well-recognized area of need and opportunity.”