Harvey coverage continues to dominate network newscasts
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As the destruction from Harvey in Houston continues, the networks continued to devote a significant amount of coverage on their Monday evening newscasts.
‘CBS Evening News’
The “CBS Evening News” used a topical version of its typical open, with flood related imagery used extensively and raindrop streaked “Harvey’s Wrath” graphic in the corner.
The broadcast was also co-anchored by Anthony Mason in New York and “CBS This Morning” co-anchor Norah O’Donnell in Houston, and the newscast kicked off with a branded split screen showing the logotype.
For Mason’s in-studio segments, the network made heavy use of its video walls, including use one to display facts about the disaster in a textured version of its trademark condensed typeface.
The network used its normal lower thirds with a “Harvey’s Wrath” tier added.
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tags
ABC, ABC News, ABC World News Tonight, Anthony Mason, CBS, CBS Evening News, CBS News, david muir, houston, Hurricane Harvey, lester holt, lower thirds, NBC, NBC News, NBC Nightly News, Norah O'Donnell, Tom Llamas
categories
Branding, Broadcast Industry News, Heroes, Networks