Telemundo begins rolling out Look N-inspired graphics package — with a twist

Telemundo O&Os have begun rolling out a new group graphics package that borrows heavily from its corporate cousin NBC O&Os’ so-called “Look N,” though with a key change that takes the network’s branding and logo design into consideration.

Instead of the mostly straight lines and angles inspired by closeup views of the NBC peacock, Telemundo’s iteration of the graphics package, which was also created by NBC Arthouse, adds curved “end caps” to many elements, an element borrowed for the curved elements in the network’s logo.

This includes an updated “top bar” that the NBC version also uses, which, for Telemundo stations, is curved on both sides, as well as lower thirds and tease graphics with a curved left hand side.

NBC owned stations debut ‘Look N’ broadcast design

The ticker’s left side has also been switched to curved, as have elements in the bug and weather graphics.

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