Ft. Myers station debuts new graphics designed around concept of connection

Fullscreens

For times when storytelling requires fullscreen visuals, WINK has various options to pick from, all of which are crafted to match the rest of the look.

Layouts primarily rely on a dark blue background with a shadowed version of the “W” in the background. 

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Templates are available for a variety of purposes, including mug shots, transcripts, bullet lists, quotes and more — and include variations for using imagery as available.

Layouts typically include some type of title bar using a white gradient and blue boxed K-point on the left side.

A mix of thin lines and thicker accents tie into the rest of the package.

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One layout option for a primetime schedule draws inspiration from weather graphics, presenting a lineup of show logos across the screen with a thin line below accented with dots between each timeslot. 

Gradients above and below the timeline draw the eye in and also provide space for time labels above. 

In this design, the K-point is replaced by the CBS eye.

When key points are being read by on-camera by talent, a sidebar-style element is also available. 

Animated wipes

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The package’s animated transitions rely heavily on the “W” motif, with multiple variations available.

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Video wall graphics

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Vivid Zero also created a collection of video wall graphic templates that allow WINK to create a variety of cohesive backgrounds that support storytelling.

“The monitor graphics solution echoes the overall design theory and showcases it on the big screen. It delivers content while taking on a supporting role. It props up anchors while engaging viewers on deeper levels of storytelling,” the company notes.

Options include text-only backgrounds for displaying headlines without imagery. Other options allow the station to insert a photo between an anchor two-shot with the headline below.

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Some designs let a relevant fullscreen image appear behind anchors with a floating headline element in the middle created using two horizontal lines, gradients and a semitransparent background to boost legibility.

Animations that match those throughout the graphics package are also available for video wall use, as well as the option to insert skylines or other local imagery or the station logo.

In this article:

• Logo, icon and K-point
• Visual language, animation and opens
• Lower thirds, insert graphics, tickers and bugs
• Weather graphics
• Fullscreen graphics, wipes and video wall graphics