Guide

Laying the foundation for your corporate broadcast studio

As enterprise organizations and non-traditional media producers invest in content creation, the expectations around studio performance have shifted. It’s no longer enough to assemble a basic AV setup – teams are now designing broadcast-grade environments that integrate seamlessly with business operations and deliver across a range of use cases.

Part One of the Professional Essentials: Guide to Corporate Production explores how to lay the right foundation for in-house content production, whether you’re operating in a corporate, ProAV or hybrid media environment. From space planning and infrastructure to workflow standards and team alignment, this guide outlines the key decisions that shape long-term value.

Whether you’re designing a full-scale broadcast facility or repurposing an existing space into a content hub, the first step is not about equipment; it’s about clarity of purpose, stakeholder buy-in, and building a roadmap that aligns with your organization’s broader communication goals.

Download the guide now and get the technical and strategic insight you need to build a studio that scales with your team and supports everything from live town halls to training video workflows.

This series is perfect for those investing in video production across corporate, enterprise, ProAV, higher education, house of worship, government and non-traditional broadcast sectors. Upcoming guides will dive deeper into workflow planning, technology selection and content strategy to help teams make confident, informed decisions at every stage.

Topics covered:

  • Align your studio build with business goals, content strategy and stakeholder expectations.
  • Understand how flexible studio design supports multi-use formats, from executive comms to podcasting and training content
  • Understand key infrastructure requirements, from HVAC and soundproofing to ceiling height and power.
  • Compare technical standards (SDI, NDI, SMPTE 2110) and what they mean for your production space
  • Navigate budget planning with realistic cost ranges and contingency strategies that reduce risk as scope evolves
  • See how emerging IP-based workflows like NDI and Dante influence connection and network design
  • See how organizations like Sharp HealthCare are designing scalable, future-ready video workflows.