MSNBC rebrands ‘Live,’ main studio as coronavirus HQ
The special coverage first started on Wednesday, March 11, 2020, during the 1 p.m. eastern timeslot.
The duo of Velshi and Ruhle have recently changed roles at the network, leaving the hour open with Jansing regularly anchoring it with “The Candidates” election branding.
The look continued into the weekend.
The network has also been asking for viewer questions via the hashtag #MSNBCAnswers and a special email address, with answers included in the coverage.
Similar to election coverage, the studio’s various LED walls include animated data points, charts and maps, showcasing the impact of the virus.
Weekend programming is also using the same coronavirus look and setup, including “Velshi” and “AM Joy,” as it becomes the primary story driving cable news.